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ABOUT THE “EURASIA SPIRITS DRINKS 2020” COMPETITION
At the end of January 2020, the first international tasting competition of vodkas & spirits “EURASIA SPIRITS DRINKS” took place at the Institute of Food Biotechnology (Russian Research & Development Institute of Food Biotechnology, Moscow). The Russian Research & Development Institute of Food Biotechnology and the Innovation and Trading Company “Medmark” were the hosts of the Competition. The tasting panel was represented by top tasters of Russia, Kazakhstan and Belarus. In the course of the two-days’ work, Expert Panel members tasted more than 120 samples of vodkas, spirits and alcohols from 45 manufacturers.
Representatives of spirits plants, alcohol plants and mass media observed the work of the tasting panel. For the first time in the “EURASIA SPIRITS DRINKS” Competition, conjoint tastings were conducted within the “Retail Chains’ Choice” category. This year, retail chains were represented by the experts from JSC “Dixy Yug”. The invitation of the experts from JSC “Dixy Yug” was not accidental. Since the merging of GK “Dixy” with the companies “Krasnoe & Beloe” and “Bristol” in 2019, the consolidated group of companies has become the largest retailer of alcohol products in Russia.
The tasting was attended by the experts of the Guarantee & Quality Department and the Manager of the Own Product Brands Development Line. It is highly possible that some of the spirits plants will receive cooperation proposals. Anyways, the gold medalists in this category were granted the opportunity to get attention of the experts of JSC “Dixy Yug” when establishing the portfolio of orders.
The award ceremony was held on February 13, 2020 in Moscow, at the RAIKIN PLAZA HOTEL’s Congress Hall. Sergey Zhulyabin, a councilman of the Bogorodsky city district of the Moscow region, was present there as an honored guest. Mr. Zhulyabin’s invitation to the award ceremony was not accidental either: he had been working as the alcohol production manager at the OST-ALKO Chernogolovsky spirits plant for a long time. The award ceremony was attended by the Head of the Guarantee & Quality Department of JSC “Dixy Yug”, and this emphasizes the most meaningful attention of the retail chain to the Competition. Based on the feedback from the participants and the amount of congratulations to the hosts, everyone was satisfied with the work of the tasting panel and hosts themselves.
Award Ceremony «EURASIA SPIRITS DRINKS 2020», video
The “EURASIA SPIRITS DRINKS 2020” Competition can be officially deemed closed. However, for the hosts of the Сompetition the most active and the most important work is starting now. It is only half the battle to hold a competition, because the main idea is to make the Competition one of the most recognizable and prestigious contests on our continent in order to awards won by participants to help to gain trust and loyalty with customers.
PARTICIPANT REVIEWS
The awards granted by the Expert Commission, which consists of the best tasters of Russia and neighboring countries, positive assessment of retail chains create
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O.F. Sozinova, Head of Engineering and Manufacturing Laboratory of SORDIS LLC
The four gold medals awarded to the alcohols of Rosspirtprom JSC became a great honour for the company, a confirmation of the high quality of our products,
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I. Gosteva, Director of the Alcohol Production Department
We express our gratitude to the hosts and experts of the tasting panel of the «EURASIA SPIRITS DRINKS 2020» competition for the high level of the event and professionalism.
Permalco JSC
Participation in the competition for «KiN» is an opportunity to compare the level of its products with a wide range of alcoholic drinks from a number of countries.
V. Goncharov, General Director of MVKZ «KiN»
The competition was held according to all the rules, at a high professional level, was honest and objective.
T.A. Kukhta, Deputy Director General of Syktyvkarsky LVZ JSC
For the participants of the competition who want to get an objective assessment, the professional level of experts bears the paramount importance. The strong aspire to the strong. This was shown by the first competition.
L. Krivomazova, editor-in-chief of the magazine «Russian Vodka»
I congratulate the hosts of this big competition, which is of great importance in the life of the industry.
E.N. Sidorov, Director General of the MordovAlkoProm LLC
At this competition, alcohol producers can also get an assessment of their products by the level of technological and methodological equipment in matters of environmental friendliness of their products.
A.B. Danilovtseva, Deputy Director General of the Rosspirtprom JSC
The awards of Competition become a confirmation of the highest level of quality and safety of alcohol drinks.
V. Spirin, President of the Association of producers of «Russian Vodka»
partners of the competition